When you run a small business, especially one that does most, if not all, of its business online, it is absolutely vital that you have a good, well thought out SEO strategy in hand. It’s not just about getting your name out there, it’s about getting your name out there to the right kind of people. It’s also about making sure that you reach the people around you with local SEO keywords that match the needs of said people. While it’s all well and good to have a great SEO plan that has plenty of press releases, blog posts and articles to go along with it, if you aren’t using the right local keywords then you just aren’t going to reach the people that matter most.
Of course, you shouldn’t be doing SEO on your own, unless you really know what you are doing. With plenty of local SEO companies out there in your area, you won’t just be able to find the right company for your specific needs, you will be able to find one for the right price as well. Make sure that you talk to your local seo company options before you make a decision so that you know that they have the right plan for your company.